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Group
Coaching: An Empowerment Model for Clients
Many coaches seek out creative ways to enhance their coaching
skills while expanding their businesses. Group coaching
is a wonderful blend of coaching and facilitation that enables
coaches to work with several clients simultaneously. It
is an ideal way to provide cost effective coaching to prospective
clients who may not be able to afford individual coaching
or who may be interested in a group coaching model. The
beauty of group coaching for participants is that it enables
them to hear a variety of perspectives and to share the
knowledge and wisdom from their own life experiences with
each other. The ultimate benefit is that participants are
empowered to become their own best coaches.
A
Group Coaching Model**
There
are a variety of models for group coaching. The following
model is one that I have developed over my 25 year history
leading psychoeducational groups, therapy groups and coaching
groups. When planning a coaching group, it is helpful to
consider the following four questions:
-
Who
is your ideal participant?
-
What is the time frame for the group?
-
What is the fee for each participant?
-
How will the group be structured?
The
Ideal Participant
As you consider forming a group, who is the ideal participant
you want to attract? As a mentor-coach, my ideal participants
are coaches who wish to hone their coaching skills, build
their businesses and experience their own personal coaching.
They are individuals who love to learn, to share with others
and are committed to their own personal growth and professional
development.
It is extremely important to have a clear picture of the
ideal group participant so that you can target your marketing
efforts toward those individuals and rule out prospects
who would not be a good fit with your group.
The
Time Frame
The time frame encompasses the duration and frequency of
the group, as well as the actual length of time per meeting.
The duration of the group typically falls into three categories:
-
open-ended:
an ongoing group that meets over an extended period of
time and adds new participants as ‘old’ members
move on from the group
-
time-limited:
a group that meets for a pre-determined number of sessions,
e.g. four meetings in one month. Selected participants
begin and end with the group.
-
hybrid:
a group that meets for a pre-determined number of sessions
with selected participants, e.g. three times per month
for three months. At the end of the time frame, the group
begins again with some of the original participants as
well as new participants for another pre-determined number
of sessions.
In
my mentor-coaching groups, I use a hybrid time frame. Participants
make a three month commitment to the group, and at the end
of the three months, I invite new coaches to participate.
The existing participants may choose to continue with the
group for another three months.
In
terms of the length of time per session, I have a rule of
thumb based on the number of participants in each group.
For a group of four, we meet three times per month for 60
minutes each time. For more than four, we meet twice a month
for 90 minutes. I limit my groups to six participants. That
allows enough time for every participant to have an opportunity
to be coached each time we meet.
The
Fee Structure
To determine your fee structure, first decide the amount
you want to earn per group hour and work backwards from
there. For example, if you wish to earn no less than $200
per group hour, and you will have between four and six participants,
you can charge $150 per person per month and earn between
$200 and $300 per hour if you meet for three hours per month.
This is an affordable fee for clients to pay for coaching
and a desirable fee for most coaches to earn per hour, making
it a win-win!
The
Group Structure
Once you’ve answered the first three questions, it’s
time to determine what will actually occur each time the
group meets. Unlike a teleclass where there is specific
content covered in each meeting, a group is less content-driven
and more participant-focused. This is where the facilitation
skills of each coach are called forth.
- Pre-group
meeting: I recommend a pre-group meeting with
each prospective participant to determine the goodness-of-fit.
This gives you an opportunity to explain the purpose of
the group as well as to find out about the prospective participant.
Questions to ask: What does he/she hope to accomplish in
the group? Has he/she had any previous group experiences?
If so, what was it like? Ideally, you want to enroll motivated
individuals who can make a positive contribution to the
group as well as receive their own benefits.
- Welcome
Packet*: I use a Group Coaching Welcome Packet
that I email to each participant once they enroll in the
group. The Welcome Packet includes an inventory; group coaching
agreement; prep form as well as some additional items that
are used to structure the group for each participant.
-
First group meeting: Once the
group gets underway, it is up to the group leader to co-create
an atmosphere of trust and safety with the participants.
I recommend setting some guidelines with the group initially
so that each person knows what is expected of him/her and
what will occur in each meeting. This includes setting expectations
of each participant and the leader; addressing each other
in a coach-like manner; determining what participants would
like from the group; confidentiality.
- Each
group meeting: I begin each meeting with a
check-in which gives each person an opportunity to set their
agenda for that meeting. I also use a group coaching prep
form and request that everyone complete it for each meeting
and email it to me and to the other participants. During
each meeting, participants have an opportunity to receive
coaching from me and the other participants and to share
their knowledge and wisdom with one another. There is a
gradual shift that occurs as the group bonds where the leader
is less active and the group begins to coach itself. Thus
the power of the group model!
*
For a copy of the Welcome Packet, send an email to: lisa@livingwithintention.com
**For consultation on creating a coaching group, contact Lisa
Kramer at lisa@livingwithintention.com
Announcing
a ground-breaking approach to working with couples!
Loving
with Intention: A Guide for Relationship Coaching
by Lisa Kramer
Loving
with Intention, the second book in the Coaching Mastery™
series, is for coaches, counselors & therapists, marriage
educators and clergy who are interested in learning more
about the growing niche of relationship coaching. For more
information go to: http://www.livingwithintention.com
“Relationship coaching has emerged as
an important process for couples who want to create conscious
and loving relationships. Lisa Kramer‘s Conscious
Relationship Coaching Model™ described in Loving with
Intention combines well thought out theory with a “heart
and soul“ approach to working with couples. I highly
recommend it!”
Patrick Williams, EdD, MCC
CEO , Institute for Life Coach Training
Co-author: Total Life Coaching: 50+ Life Lessons, Skills
and Techniques to Enhance Your Practice and Your Life
“Loving
with Intention offers coaches and therapists an enriching
new approach for working with couples from a coaching perspective.
Building on Imago relationship theory, Lisa has developed
a fabulous model to assist couples to achieve the relationship
of their dreams. Lisa uses her excellent writing skills,
her obvious depth of knowledge and great examples to guide
the reader towards the development of relationship coaching
skills. As a therapist and coach who works extensively with
couples, Loving with Intention has greatly enhanced my skills
and confidence in my work with couples.“
Michelle Bihary
Managing Director, The Delta Centre
Melbourne, Australia
www.thedeltacentre.com.au
Available
in e-book or printed copy. Order your copy today!
Cost : $24.95 plus s & h
Upcoming
Events in 2006
April 4 – May 23: Relationship Coaching with
Couples
(Free Intro Call – March 14 – 3pm EST)
Led by Lisa Kramer, Faculty
Institute for Life Coach Training - Advanced Coaching Class
Do you coach couples or are you looking to expand
your coaching practice to include couples? This eight-week
teleclass will provide you with a coaching model and structure
for working with couples who want to create more fulfilling
relationships in their lives. For more information visit:
Here
Here’s
what one participant has to say about the teleclass: "Lisa
Kramer's teleclass on Relationship Coaching for Couples is
the most comprehensive and well-designed class I've ever taken
as a coach. She models excellence in coaching while she is
facilitating the class. Her supporting materials, including
the guidebook she wrote along with handouts to give clients,
are superb. Equally important, the field works assignments
she mandates as part of the class truly helped me quite rapidly
build competence in coaching couples. Learning from Lisa has
been one of best coaching investments."
--Gail Kauranen Jones, personal and business coach specializing
in transition
Life
Coaching With Couples ~ The NEW Profession
Led by Patrick Williams and Lisa Kramer
June 22: 10th Annual Smart Marriages Conference in Atlanta,
GA
For more information visit: http://www.smartmarriages.com/williams.html
July 15: National Wellness Conference – University
of Wisconsin, Stevens Point, WI
For more information visit: http://www.nationalwellness.org/TheConference2k4/index.php
Copyright
© 2006. Permission is granted to reproduce, copy, or
distribute the Coaching Mastery News as long as nothing
is added, changed, or deleted, and this copyright notice is
attached. The author is Lisa Kramer, Living with Intention
Coaching, Training and Coaching Mastery www.livingwithintention.com
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